Marca GTO at the HazloViral Festival

Marca GTO
HazloViral.

A podcast that
brings people together.

The idea went beyond setting up cameras and microphones: we brought video and audio production into an activation where conversation took center stage and the brand became part of the experience.

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A space for conversation,
not just display.

The set combined an interview area, Marca GTO branding and recording, lighting and audio equipment. A screen brought the conversation into the space, while products on the table became part of the interview setting.

Rather than separating content creation from the festival, both shared the same stage: production became part of the experience.